Our new design language has unleashed an avalanche of awards. It started with the launch of the Opel Insignia, and has continued with the new Astra and Meriva. We are proud that awards don’t all come from automotive experts alone but also from the general public. After all, that’s who we make the cars for. The overwhelmingly positive response gives us more confidence to continue developing clever, surprising and innovative vehicles.
The new look is as distinctive by night as by day. The signature wing graphic on the daylight running lights is echoed in the rear lamps. You also find this dynamic theme the interiors, flowing from the front of the instrument panel.
Smooth, soft shapes meet precise, sharply drawn lines. Elegant flowing forms give a muscular, dynamic feel that highlights the technical innovation of the car. We want our design language to emphasize the two most important elements of a car: technical precision and emotion.
Cutting through the air accounts for 13 percent of all fuel consumed by the average car. That means good aerodynamics make a big difference in your wallet. But designing for efficient aerodynamics is both art and science. For example, the new Opel Astra spent 600 hours in the wind tunnel honing its sleek shape. And the ecoFLEX® version has an active aero shutter fitted to the front grille that automatically closes at higher speeds to smooth the airflow.
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